Let’s Buy More Poetry

The Art of Disappearing
by Naomi Shihab Nye from Words Under the Words: Selected Poems

When they say Don’t I know you? say no.
When they invite you to the party
remember what parties are like
before answering.
Someone telling you in a loud voice
they once wrote a poem.
Greasy sausage balls on a paper plate.
Then reply.
If they say we should get together.
say why? It’s not that you don’t love them any more.
You’re trying to remember something
too important to forget.
Trees.
The monastery bell at twilight.
Tell them you have a new project.
It will never be finished. When someone recognizes you in a grocery store
nod briefly and become a cabbage.
When someone you haven’t seen in ten years
appears at the door,
don’t start singing him all your new songs.
You will never catch up.
Walk around feeling like a leaf. Know you could tumble any second.
Then decide what to do with your time.

(Thanks, Writer’s Almanac.)

Advice

From the January 2007 edition of Esquire:

James Watson, Scientist:

“Do things as soon as you can If a decision needs to be made, make it. It gives you more time to change your mind.”

Penn Jillette:

“I asked [Phyllis Diller], ‘How do you do so many things?’ And she said, ‘I don’t do anything that isn’t easy. I try things, and if they’re not immediately easy for me, I quit instantly.’ That’s some of the best advice I’ve ever gotten.”

The Ghost of Motherhood Future

In a desperate bid for more television hours to fill our depleted Tivo, I record a show called Yummy Mummy. They’re doing a makeover segment on a mom who collects holiday sweaters.

Mom: And this is a Christmas sweater! But I wear it throughout the winter because it’s a nice wintry scene.

Me: Stop it.

Mom: And this is my Halloween sweater.

Me: Stop it… Stop.

Mom: This is my Valentine’s Day sweater, with all the hearts.

Me: Stop it.

Bryan: She can’t hear you.

Me:…

Mom: And this is another Christmas sweater.

Me: …

Mom: And I even have all the jewelry to match!

Me: Stop it.

Bryan: Maybe you should watch something else.

Business Lessons

The most compelling parts of The Big Moo, edited by Seth Godin:

(Thanks for the loan, Evan!)

Name something.
“If it has a name, your peers can measure it. If it has a name, they can alter it. If it has a name, they can talk about it. And if it has a name, they can eliminate it.”

Finish with something remarkable.
“Those last five minutes make it easy for your customers to find the difference between you and everyone else.
“It takes 99 percent of the time you spend just to be average.”

Question yourself.
“What if we did things the way our competition did them?
What if we could charge ten times as much for this?
What if we had to charge one tenth as much?
If we were on Oprah, what would she say about us?
Is it generous?”

Ask your customers.
“He loves his customers, and his customers love him.”
“What am I doing right?
What am I doing wrong?
what can I do better?
What else do you wish I would do?
Tell them your biggest ideas about your company’s future.”

Learn from new hires.
“Make it a habit to sit down with your new hires at about the three-month point. But don’t give them a performance review—ask them to give your operation a performance review. After three months, their eyes are still fresh enough that they’ll be able to see things you’re missing. And they’ll have been on the job long enough to know how things really work. Chances are good that they’ll have great ideas to contribute.”

Reach out.
“Make a list of people you know whose minds you genuinely respect. Make it a point to call them on a regular basis for a conversation. All you have to ask is, ‘What’s new?’ Then listen and take notes. Journalists do it all the time; it’s called developing sources.”

Ignore critics, embrace criticism.
“Online critics are motivated by a need for attention… So ignore the harshest ones. But don’t ignore what they say. This is valuable feedback. It’s free, and it’s quick, and it’s useful.”

Know what the customer expects.
A product isn’t for everyone, it’s for someone.

Care.
It’s the essence of good customer service. Caring goes a long way. Caring shows up in your tone of voice, your interactions, and your policies.

Smaller can be better.
“A group of two people needs only one meeting to exchange information. Fifty people, on the other hand, need 1,225 one-on-one meetings to have a similar exchange… If you want to do something really extraordinary, take a colleague and set up your office in the Kinko’s across the street. Come back to headquarters when you’re done.”

Have fun.
Your attitude should say, ‘I’m prototyping, playing, and palling around.’

On Grief

The best parts of Joan Didion’s The Year of Magical Thinking:

“Grief has no distance. Grief comes in waves, paroxysms, sudden apprehensions that weaken the knees and blind the eyes and obliterate the dailiness of life. Virtually everyone who has ever experienced grief mentions this phenomenon of “waves.”

“I was thinking as small children think, as if my thoughts had the power to reverse the narrative, change the outcome.”

“I found myself wondering with no sense of illogic, if it had also happened in Los Angeles. I was trying to work out what time it had been when he died, and whether it was that time yet in Los Angeles. (Was there time to go back? Could we have a different ending on Pacific Time?)”

Putting in a Window

By John Brantingham

Carpentry has a rhythm that should never
be violated. You need to move slowly,
methodically, never trying to finish early,
never even hoping that you’d be done sooner.
It’s best if you work without thought of the
end. If hurried, you end up with crooked
door joints and drafty rooms. Do not work
after you are annoyed just so the job
will be done more quickly. Stop when you
begin to curse at the wood. Putting in
a window should be a joy. You should love
the new header and the sound of
your electric screwdriver as it secures
the new beams. The only good carpenter
is the one who knows that he’s not good.
He’s afraid that he’ll ruin the whole house,
and he works slowly. It’s the same as
cooking or driving. The good cook
knows humility, and his soufflé never falls
because he is terrified that it will fall
the whole time he’s cooking. The good driver
knows that he might plow into a mother
walking her three-year old, and so watches
for them carefully. The good carpenter
knows that his beams might be weak, and a misstep
might ruin the place he loves. In the end,
you find your own pace, and you lose time.
When you started, the sun was high and now
that you’re finished, it’s dark. Tomorrow, you
might put in a door. The next day,
you’ll start on your new deck.

Not Fun, Part I

From Esquire‘s October 2006 edition:

“I don’t think I can affect anything about the political decisions in our country or in other countries. I just want to make movies. I want to entertain people and make it a funner place. Wars and stuff: That’s not fun.” –David Lehre, Filmmaker (age 21)