Mighty Life List
May 28 2009


(Image from Bembo’s Zoo, which is also an awesome book).

You may remember my husband, the delightful Bryan Mason? The one who considers his Twitter feed a valuable tool for marital communication? That’s my guy.

Well, as many of you already know, he started a new company called Small Batch Inc., and they’re currently working on a project that will rock your face off. It’s called Typekit. In a nutshell, it will let you choose from a giant library of fonts to use anywhere on your site, without having to render them as images or text files. So, for example, the text you’re reading now could look like this:

Or this:

But you wouldn’t have to save it as an image or Flash file to have it appear. You could just type it in to your blog editor of choice. The W3C has been working for a long time to find a way to display any font across browsers. Now that it’s possible, Typekit will essentially make it affordable for people like you and me. The little people, I mean.

The little people will roll around in the silken, fonty glory of it all!

Go to the Typekit Blog if you want to know more, and visit the Typekit site if you want to get updates or be notified when the service goes live.

Good job, Mr. Mason. I’m off to Twitter about how proud I am of you, and then see how long it takes you to notice. You’re making the Web prettier, and it’s nice to be married to you.

24 Responses to “Typekit!”

  • Rachelskirts Says:

    What a fantastic project! Please pass along a high-five to your wonderful husband. :) This will come in handy both for my personal blog and for my church, as it prepares to launch a new website in a few weeks.

    Thanks for the heads-up!

  • JL Says:
  • Annika Says:

    Dude. I hope it won’t offend you that I kind of want to make out with your husband.

  • Helen Jane Says:

    That thud was me fainting with happiness.

  • Jeffrey Veen Says:

    @JL Kind of like Cúfon, but native to the web. Cúfon is a JavaScript library that draws outlines of fonts as canvas and VML images. Typekit will send the actual font file to be rendered in the browser natively. It uses the CSS @font-face rule that browsers are supporting now.

  • seven Says:

    Wow, that is amazing.

  • Meredith Says:

    I love witnessing online fliration between husbands and wives. It’s so darn cute.

    Oh yeah. And, that’s totally cool!

  • Meredith Says:

    flirtation, I mean.

  • EricaLucci Says:

    The team at work was already talking about Typekit this morning. It’s exciting to know Bryan is a part of it!

  • geeky Says:

    I’m going to need more information before I get really excited about TypeKit, but it sounds promising!

  • Claire Says:

    no, seriously. it is. i’ve spent many a night awake wondering when it would be possible to use any font i wanted on my blog.


  • Aimee Greeblemonkey Says:

    Typekit *does* rock my face off.

  • kristy - wheres my damn answer Says:

    So cool … I requested more info :-D. I think it’s a brilliant idea. Thanks for sharing with us.

  • Shelley Noble Says:

    So you know this makes you the coolest web couple now, beating out Blurbomat/Dooce.

  • Jordan Says:

    SIFR without kerning?

  • Kate Says:

    Oooh! I love it! Hey, I noticed it was featured on WordPress today. You Masons are gonna give Paris Hilton a run for her money. I look forward to seeing you and Bryan on the cover of InTouch next week due to such life altering fame! Or maybe it’ll be Hank… I can see the headline – “Child of Typekit Innovator Spotted on a Date Jamie Lynn’s Baby!”

    But seriously, very cool!! Thanks for sharing :D

  • amy Says:

    Just signed on to hear more :)

  • spandrel studios Says:

    Wow – silken, fonty glory? Sign me up!

  • schmutzie Says:

    This is just the sort of thing I have been waiting for. It’s also something I’ve been surprised hasn’t been pushed forward sooner. Yay, Brian!

  • Pervy Blakeney Says:

    I totally thought for like two minutes that the orange font-bird at the top of this post was some weird, fonty version of the Key to Hell from the Sandman comics.

    Need . . . more caffeine . . .

    And congratulations, by the way!

  • Lori Says:

    Wow. You’re assuming all those little people know how to use typefaces without injuring themselves and others.

  • Joelle Says:

    Y’all will find today’s XKCD particularly appropriate:


  • bluejeanamy Says:

    can’t WAIT till it goes live.
    (and congrats!!)

  • Nicole Says:

    I’m a little afraid of Typekit now since even though I don’t love my face all the time, I rather like having it attached to my head. But all those sleek fonts do look enticing.