Mighty Life List, brought to you by Verizon
Nov 10 2009

Salt House Collateral

Salt House is one of our favorite places to celebrate in the city. We like to sit upstairs, order cocktails and a shellfish platter to share, and watch everyone talking down below. Their design details are charming.

shcoaster
Hand-stamped coasters cut from corrugated cardboard.

shccnum
shccplaid
Vintage playing cards used as coat-check numbers.

shtagback
shcardfront
Seafood shipping tags as business cards.

I love it when businesses find clever ways to distinguish themselves without impacting the bottom line adversely. Smart.

7 Responses to “Salt House Collateral”

  • Judith Says:

    Also, when you go get delicious homemade pastries + Ritual coffee in the morning, they will wrap your scone in brown paper and twine.

  • Renee Says:

    This is how brands become legends. I love, love, love it when you come across a place that does the littlest and most memorable things.

  • Kaizen Says:

    These are fantastic. Some ingenious work from the creative team, or possibly one glass of wine too many! But these designs are great.

  • Prudence Octavia Says:

    It looks fabulous. I love those sort of design details: they are the sort of thing you remember for ever

  • Malia Says:

    You’ve gotta love a restaurant that can roll with the punches (read the bad press – pure awesome in internet form).

  • Nicole Says:

    I assume you were celebrating the launch of TypeKit? Congratulations, Masons!

  • Ms. Karen Says:

    ship
    high
    in
    transit.

    Makes me laugh. I know, it’s probably NOT supposed to do that, but it does. Because I’m immature and unsophisticated, that’s why.

    Love the details and the vintage playing cards? Swoon!